Olfactory marketing is an increasingly popular strategy in the field of marketing, sensory marketing in particular, which aims to stimulate and involve the senses of consumers to create memorable shopping…
Ensuring efficient and timely packaging quality control is essential for any company operating in the cosmetics, pharmaceutical and food sectors. At Eurovetrocap, we are aware that the reliability of a…
In the cosmetics sector, primary and secondary packaging play a fundamental role in protecting, enhancing and communicating the quality of the product. Primary packaging companies are called upon to offer…
The cosmetic packaging industry has entered a crucial phase due to the entry into force of the new European Regulation (2025/40) on packaging and packaging waste. In particular, the legislation…
Creating a cosmetic line is an ambitious goal that requires technical skills, market knowledge and careful planning of each phase, from the conception of the formula to the choice of…
